What changed since the previous run?
Start with the prior job reference, then list the differences. Check the quantity by version, artwork filename, paper, printed sides and finishing. Include any change to the required handover date.
An unchanged layout can still contain outdated contact details. Review the content before asking to repeat the production specification.
Compare the actual options
Digital production uses digital artwork without the plate setup associated with offset printing. That can make different quantities and versions practical, but the available materials and finishing still matter.
Offset printing involves plate and press preparation. Its suitability depends on the complete job, not a single quantity threshold. Ask the supplier which methods can produce the proposed specification and compare the quoted total for each option.
For a general explanation of the two processes, see the digital and offset comparison. For this order, focus on the differences that affect your decision.
Decide what the proof needs to show
A screen proof can help check content and layout. If paper feel, a fold or a particular color is critical, discuss the physical sample or proof needed to assess it.
Provide a named color reference when one applies, and identify the material on which the result will be judged. Changing stock or method can change appearance, so an old sample should be treated as a reference rather than a guarantee.
Keep price and schedule attached to the specification
Compare the complete quoted scope: versions, quantities, stock, print, finishing and handover. Include any preparation or proof charge. A lower unit price doesn’t establish lower total cost if the order contains copies you won’t use.
Give the required handover date before choosing a method. Production availability, artwork approval and finishing all affect the schedule. Ask for the current arrangement instead of carrying forward an earlier turnaround.
Save the approved proof and final specification with the new order reference. The next reorder can start from that record, with changes made explicit.
Request a comparison for your repeat job with the earlier reference and the revised specification.