Expert advice, printing tips, and industry insights from Forest Printing. Learn about the latest print techniques, design best practices, and how to get the most out of your printing projects.
Choose paper for the way a piece will be read, handled and finished. Weight, thickness, coating and texture affect different things; a heavier stock isn’t automatically the better choice.
A print design needs to work at its finished size, on the selected material and in the place someone will read it. A fashionable layout is a poor fit if a contact number disappears into a fold or a pale headline becomes hard to read.
A direct-mail campaign needs a defined audience, a useful offer and a way to record the response.
A commercial print specification connects the artwork to the finished piece: its size, quantity, paper, print method and finishing. Understanding those choices makes it easier to compare quotes and approve the result you actually need.
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23011 Moulton Pkwy, Suite A-1