Expert advice, printing tips, and industry insights from Forest Printing. Learn about the latest print techniques, design best practices, and how to get the most out of your printing projects.
A multi-part print project is easier to manage when the scope names each step: artwork, proof, production, finishing, assembly and handover. Establish which of those steps the quoted job includes and who owns the remaining work.
A menu needs to be readable, accurate and practical to replace. Decide how it will be handled and how often the content changes before choosing its format, stock and finish.
A sign specification begins with its purpose and position. Record the dimensions, viewing conditions, material and mounting needs before committing to a design.
Image resolution only makes sense alongside the final print size and viewing distance. Start with the original artwork, check how far it will be enlarged and ask for the file requirements of the chosen product.
An invitation should make the event details easy to find: what it is, when and where it happens, and how to reply. Choose the format and envelope together, with time for approval and distribution.
Letterhead needs to look right and work with the equipment that will print or write on it later. Check the sheet size, paper, layout and office-printer requirements before placing an order.
A print marketing plan should connect each piece to a specific use. List what customers need before a meeting, during a visit and afterward, then choose the materials that serve those moments.
“Eco-friendly” is too broad to serve as a print specification. Turn the preference into questions about the actual paper, quantity, construction and supporting documentation.
A local print shop can be useful when a project benefits from a conversation, a physical sample or collection nearby. Ask how those arrangements work for your job instead of assuming every service is included.
Digital printing produces a job from digital artwork without the plate setup used in offset printing.
Commercial printing can include several steps beyond the press, from file preparation to finishing and packing. Identify the required steps in the quote and establish who approves and handles each part.
For printing across Orange County, compare the job specification and handover arrangements as well as the supplier’s location.
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